L.I.I.A.R (Music Magazine)

For our magazine we must use the five key concepts of L.I.I.A.R, which are;

• Language- The terminology we use for our product, an example of this could be the media terms for our magazine like mast head, cover line and sell line.
• Institution- An organization, such as a media company like the BBC. A example of magazine institution would be a well kown magazine like Q or NME.
• Ideology- This is the ideas, values and morals of our target audience. In other words reflecting their ideas and views through our product.
• Audience- These are the consumers of media, this means its in the producers interest to appeal to them. For our magazines we must decide on a genre to appeal to our audience.
• Representation-Representing society back to the audience through our produce.